Eval 5

I attracted my audience by making all of the subjects of the magazine people who they can relate to or people who they can aspire to. This, after a lot of deliberation, I felt didn’t completely do it for me. I felt there was more that I could do that would bring in people to look at the magazine, to buy the magazine, to make the magazine personal to them and a part of there life’s.  So I said to myself “if I was in there shoes, the shoes of the target audience what would I want to see in a magazine...?” then suddenly I thought “Me!”. So I came up with the idea of tackling all the wasted talent out there  in the world, so I set up a section called 'Our Unknowns' and fond people with a true love and blues within them who can sing or compose or any music related talent, and make them an article in the magazine. 

The images I have used connote the general person and keep in mind that people want to see themselves on the cover. So I chose a cover story character who is achievable my the general person if they so wanted. The cover image is of my sister (as Jamie Ash) and she is in a wood with long grass looking quite normal but almost ethereal. It is a bold yet not over impressive image so as to still keep in mind the idea of achievable desire.

Colour Pallet I used was blues and Sepia (for the images). This I feel connotes the idea of the magazine being unisex/ all-inclusive and I hope this reaches out to people because they can then share it with there male and female friends.

If I include all of these things, especially the 'Our Unknowns' It will find loyalty with customers by them having the joy of being in a magazine. Then if they are featured they would feel obliged to buy the magazine more often.